{"product_id":"the-start","title":"The Start","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eSome finish lines are the easy part. \u003cstrong\u003eThe Start\u003c\/strong\u003e is a route artifact — your route, rendered as topography, framed and ready to hang.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eWHAT'S INSIDE THE FRAME\u003c\/strong\u003e\u003cbr\u003eA hand-finished topographic relief, raised in relief, showing the exact terrain your route crossed — every climb and dip preserved, not flattened into a line on a screen. Behind it, a printed background carries your name, race, date, location, distance, elevation gain, pace, and time.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eFRAME \u0026amp; SIZE\u003c\/strong\u003e\u003cbr\u003e21 × 30 cm. Choose a shallow or deep frame in black or white. Oak is available in the deep frame.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eCARRY THE STORY WITH YOU\u003c\/strong\u003e\u003cbr\u003eEvery frame includes a hidden NFC tag, built in at the back. Tap it with any phone and it opens to wherever you choose — your Strava activity, the Instagram post from that day, or a page telling the fuller story. The moment stays linked, not just remembered.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eHOW IT WORKS\u003c\/strong\u003e\u003cbr\u003eUpload your GPX file in the form below and choose your terrain color, route color, and whether you'd like roads shown or left out — plus where your NFC tag should link. After ordering, we'll turn your route into a handmade frame and follow up with a digital proof before we print.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eThe color options shown are our most popular, but any color is possible — just let us know what you have in mind. Not sure which colors to pick, or how to export your GPX file? Reach out at \u003ca class=\"underline underline underline-offset-2 decoration-1 decoration-current\/40 hover:decoration-current focus:decoration-current\" href=\"mailto:info@milezero.art\"\u003einfo@milezero.art\u003c\/a\u003e — we're happy to help with anything, from color advice to getting your route off Strava.\u003c\/p\u003e","brand":"Mile Zero Store","offers":[{"title":"Shallow","offer_id":58621135323484,"sku":null,"price":99.0,"currency_code":"EUR","in_stock":true},{"title":"Deep","offer_id":59306294935900,"sku":null,"price":99.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1044\/4511\/6764\/files\/IMG_9336_Large_52081b0b-3702-431c-8c5b-86cc7500ef9f.jpg?v=1790353188","url":"https:\/\/milezero.art\/products\/the-start","provider":"Mile Zero","version":"1.0","type":"link"}